The Digital1234 business development program is designed to encourage print businesses to focus on the opportunities to save money, increase profits, add new services and to improve productivity. Using four practical steps the customer is guided and coached on how to identify, assess, justify and implement new business opportunities.
Accelerated by the recent economic downturn, the number of printing businesses is in decline and total print volume is decreasing. Informed printing companies know that they need to grow their print business, increase profit margins and generate new revenues. To support customers in achieving this, Konica Minolta Business Solutions Europe has launched Digital1234; a comprehensive business development program that puts the focus upon the customer’s needs to enable his business.